Blog

5 Steps to Scale for Success

Validating a product or business model can be tough work. Once you get the green light, it’s time to maximize the business and grow as fast as possible. It’s time to scale. Validating a product or business model can be tough work. Once you get the green light, it’s time to maximize the business and […]

How to Measure Customer Love–and Increase Sales

Have an awesome consumer product? Here are 3 underutilized tips to improve your sales pitch. When you are scaling a consumer products company, scoring a large order with a retailer has obvious benefits. It helps you reach minimum orders, broadens brand exposure to consumers and serves as a marketing channel for your own website and stores. In […]

The Customer Data You Need to Help Your Business Grow

To grow and go global, you need to harness the right data to drive strategic decisions. In 2009, I co-founded IntelligenceBank, an online information management platform to help businesses manage files and data according to their processes. With file management, forms and databases, live media feeds and communications tools–essentially, the IntelligenceBank platform could be applied […]

Crack the Code: 3 Steps to Move Into A New Industry

Time for a career change? Here’s how to make a bold new move. Some people spend their whole career in one field. I’ve spent my career in four completely different fields: medical devices, telecommunication software, enterprise data analytics software, and now financial technology. If the fields have anything in common, it may be that each […]

How to Stand Out From the Crowd

These three tips will help expand your network so you can grow your company. People are impossibly busy these days, and it is getting more and more difficult to get anyone’s attention. There just aren’t enough hours in the day. At Springboard, I have spent the last five years expanding our network of experts to help […]

8 Tools to Help You Become A Thought Leader

Becoming a sought-after leader in your field takes time. Here are some tech tools that will help. It’s an exciting time for anyone looking to measure and track their impact, influence, and share of voice. Are you one of the top thought leaders in your niche? How rapidly are others adopting your ideas? Which of your ideas are […]

How To Find Your Leadership Voice

It’s almost impossible to figure out your company’s style and positioning without first examining your own. It’s fairly easy to get caught up in the fantasy of the idea of your business–before the reality of the challenge hits you. As the leader of your business, you establish the voice of the company. You are often […]

Where Are All the Women Entrepreneurs?

Sure, women start lots of companies. But where are the big, world-changing businesses run by women? I get this question all the time: Where are all the women entrepreneurs? I guess the people who ask figure that I should know: I’m the co-founder of the Forum for Women Entrepreneurs and co-founder of the Springboard Venture […]

Innovation is About Behavior, Not Products

True innovators get people to do new things, not just buy new stuff. Innovation is not invention. An invention is generally a product or a process and something you can see. Innovation is different. To innovate, we must ask ‘why’ someone does something rather than asking ‘what’ he or she does. We must design with […]

5 Ways You Can Promote Women’s Leadership

You don’t have to sign a petition or lobby anyone. Instead, try showing that you care. There I was, hand stretching high into the air with a gesture that screamed, “Pick me! PICK ME!”  Was this third grade? No.  I was a CEO in my 20s attending a Harvard Business School program.  I was the […]