President and Founder, Spark No.9
Heather founded Spark No. 9 in 2009 after seeing an acute need for a more unified consulting approach that encompasses strategy, business-building, and visual design. Spark No.9’s unique offering of “start-up services” helps both small and large companies develop new products, find their first customers, and create strategies for scaling and monetizing young businesses.
Spark No. 9 helps its clients manage risk through early, inexpensive testing of new product concepts and strategic initiatives and by helping clients “stage-gate” roll-outs of new businesses. Spark No. 9 is composed of a cross-disciplinary team of strategy & business experts, customer acquisition specialists, product developers, and creative talent who support every stage of new business development.
- For a major media company, Heather developed and tested an expansive and innovative product concept, sized potential markets, and created an operating and financial plan as part of an entry strategy into education markets.
- Heather advised award-winning iPad publisher Callaway Digital Arts in developing a business plan, raising a Series A financing round from Kleiner Perkins, and accessing a $30M Department of Education grant for development of transmedia products for young children.
- Most recently, Heather structured & built an education program focused on innovation and start-up skills for a new business center funded by the State of Connecticut. She also launched a new, genre-based brand for a leading digital book publisher, and she developed an educational product concept based on the proprietary teaching practices of a Manhattan independent school.
Prior to founding Spark, Heather led corporate strategy and development for Scholastic, a $2B leader in K-12 educational technology and children’s book publishing and distribution. Before joining Scholastic, Heather managed the $12 billion merger of Polygram and Universal and created a digital music division for the Universal Music Group; she also led strategy and business development efforts for Universal Studios’ television, motion picture, theme park, and music businesses.
Heather was the Chair of the Board of Trustees of the Corlears School, a progressive school specializing in early education in Manhattan, from 2007 to 2012. Under her leadership, the school raised $5M in its first ever capital campaign and expanded and upgraded its facilities.
Heather received her MBA from Harvard and her BA from Dartmouth. She resides in New York City and Bangall, NY.