Evelyn is a seasoned marketing professional with Fortune 500 and Big Four experience. Her specializations are brand management, transforming insights into stories, innovation transformation, and digital/social strategy. Evelyn brings her expertise from marketing global corporations to Springboard Enterprises to grow our impact in the community.
Her tenure on marketing teams allowed her to lead successful campaigns for Deloitte, BACARDI U.S.A and Anheuser-Busch, Inc (now AB InBev). Most recently, she was Chief Marketing Officer for BluGlacier where she worked on the go-to-market strategy overseeing the North America markets. She is a leader with a proven track record for developing high-impact campaigns and ESG programs that support brand objectives and achieve business goals.
She is recognized as a leader in the marketing industry and has been named one of the “Top 20 Professionals Under 40 in Miami” by Brickell Magazine. She’s a contributor to British Airways Magazine, The Club, and Modern Luxury. Evelyn has also been featured in The South Florida Business Journal, The Sun Sentinel, Medium.com, Racked, BIKINI.com, Kitchn.com, and Brickell Magazine.
Ms. Torres received an M.B.A. from the University of Florida, and a B.S.B.A from the University of Central Florida. She also completed a Master’s Certification in Global Strategic Management at the WHU Otto Beisheim School of Management in Germany.
She is an advocate for diversity and women entrepreneurs. She’s also passionate about improving children’s literacy in the United States. Pre-pandemic she was a volunteer for United Way Reading Pals. She currently splits her time between New York and Miami.
