Vejay helps venture capital-backed, high growth businesses and their investors across a variety of industries to develop, protect, and commercialize their enterprise and consumer offerings.
With over 25 years of experience, Vejay is a trusted advisor to founders, funders, executives, talent, athletes, and brands from Silicon Valley, Hollywood, and Madison Avenue who are navigating the convergence of technology, advertising, and media to engage with each other, the creator economy, and their consumers.
Vejay has deep industry knowledge in copyright, trademark, right of publicity, and privacy in both traditional content mediums and the growing AI space. He regularly partners with venture-backed technology companies across a variety of industries with an emphasis on AI/Machine Learning, fintech, entertainment, gaming, consumer and hospitality, health and wellness, fashion and beauty tech businesses and brands. Vejay counsels and negotiates complex commercial deals including enterprise Software as a Service (SaaS) agreements, influencer endorsements, disclosures, and complex promotions to strategic technology and data licensing, integrations, and commercial partnerships.
Vejay is involved with numerous incubators accelerators, and venture funds including Palm Tree Crew, Ember, XRC Labs, and New York Fashion Tech Lab where he serves as counsel and a resource and mentor for their portfolio companies. Vejay frequently speaks on advertising, intellectual property, regulatory and related considerations in AI, marketing, and brand protection.
