Springboard Enterprise and thoughtbot invite you to join us for a virtual workshop:
Finding Message – Market Fit is an important foundation for to. We will walk through the starting points we recommend to startups including defining their critical path, target audience, and potential market segments, and as we put those elements together, capture assumptions along the way. Then we shift into how to conduct quality, iterative, and efficient research through Customer Discovery Sprints which we’ve boiled down into four steps that are easy to repeat.
In this live, online event we’ll be discussing:
- How to simplify your vision and define the foundational elements that become your true north
- How to reach, interview, and observe target customers
- How to test your message at scale
This event is great for teams who are:
- Preparing or navigating fundraising
- Looking to improve or start customer research
- Challenged with going from lots of ideas into (the right) single starting point
When and Where
Thursday, January 23rd, 2025
2:00 PM to 3:00 PM EST
Virtual – Google Meet
Questions?
Email Rosemary Nnaji, Marketing & Community Associate for Springboard Enterprises at [email protected]