Michele is a builder of health and wellness brands, high-functioning organizations, and top talent. Over the past 25+ years, she has become known as an energetic, inspiring leader who attracts and retains top talent while partnering with health and wellness organizations to embrace innovation and challenge the status quo.
Michele has been sought out by numerous marketing communications firms for her leadership and by many of the world’s top health and wellness companies for her signature human-first marketing mindset. Laser-focused on business objectives and outcomes, she develops best-in-class, data-driven, integrated, and ownable communications programs for products, franchises, executives, and organizations. Under her leadership, healthcare industry firsts have been realized, disruptive award-winning campaigns launched, and markets moved. Michele helps define what great, modern health and wellness marketing communications look like.
Her experience spans nearly every disease category across pharma, biotech, consumer health, digital health, and non-profit organizations. One of Michele’s areas of expertise is women’s health and marketing to women. She has spent decades working in contraception, sexual health, feminine care, and reproductive health. Whether reaching women as patients, healthcare consumers, care partners, or as the chief medical officers of the family, Michele has a unique understanding of what moves and motivates women—translating insights into communications that evolve mindsets and spark action.
Michele has been quoted in numerous industry articles, has spoken at SXSW, Ad Age, and EMIDS, and has been recognized as a Healthcare Businesswomen’s Association (HBA) Luminary, PR Champion, and ELITE Transformational Leader.
